Students love wearing t-shirts with a campus logo on it. You can make it their favorite tee, logo and campus by adding pizzaz. Combine a t-shirt, a surprise and a creative design into a little package for them. It looks like a little book but the recipient can tell there’s something other than pages inside. They feel compelled to open it. There’s a compressed t-shirt inside printed with your campus logo. This book is a “best seller” because it does such a great job of marketing your school.
When you have students displaying your branded t-shirt to their peers, that’s premium advertising! Incentivise it by making it fun with BookWear®. The t-shirt is printed, compressed and inserted into a book cover that you design. Mail it like a thick postcard to your list of prospective, accepted students.
Choose from a dozen different stock gifts to go inside the book: t-shirt, flags, sunglasses, baseball caps, etc. Take a look at the stock products list: 2023 Products
Hundreds of campuses use this novel package for recruiting, orientation, alumni membership, fundraising and marketing. The University of Southern California and University of Georgia have both ordered it for 15+ years in a row.
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BookWear® Tells your story, whether it’s recruiting, fundraising, orientation or a special event. It is novel. Your photos, graphics and content go on the “book” front cover, spine and back cover. There is a surprise giveaway inside (e.g. compressed t-shirts, sunglasses, socks, flags, etc.). We can also insert additional printed material inside; a campus map, a directory of student groups and activities, a return envelope, a list of important dates and actions to take (like the University of Georgia card pictured above).
Say “Congratulations!” and “Welcome!” to new students in a creative and surprising way. They will read and open this “book” with your surprise gift inside. Choose from a dozen stock gifts or we’ll find a special gift for you. Everyone loves a surprise and this one is memorable with your message included. It makes college recruiting fun, effective and creative. You design the package or we’ll design it for you.
With a wide range of potential recruiting giveaways to choose from, BookWear® brings many ideas to the table. Customize your giveaways just the way you want, or have the professionals at BookWear® do the design work for you. Simply provide the creative and any content you wish to include, the friendly staff at BookWear® will bring your ideas to life.
BookWear® has made thousands of college recruiting campaigns successful. Many colleges and universities use this amazing little book year after year. Oberlin for 14 years straight. University of Georgia, Johnson Wales, University of Massachusetts, University of Southern California, Texas A&M, University of Houston and many others for 8 years in a row. 650 colleges use BookWear® as college student recruiting giveaways and orientation gifts, as well as advancement, fundraising, and marketing.
When you choose BookWear® for recruiting giveaways, you get more than just a batch of branded promotional products. Because your giveaways can be uniquely designed with your message and packaged with any additional recruiting materials, your items will grab your recipients’ attention and engage them into your message. In a saturated space like college fairs and career fairs, BookWear® recruitment giveaways make a statement that actually get acknowledged.
In addition to offering an impressive selection of customizable recruiting giveaways, BookWear® offers a full-service team of creative designers, product support specialists, and customer service representatives to help ensure your investment yields optimal returns. Not only can the BookWear® team design your recruiting giveaways just the way you want, but they also package any materials you want to include in each book and deliver the giveaways to your recipients.
BookWear® recruiting giveaways deliver quality outcomes for all types of campaigns. Read what some customers have to say about BookWear® giveaways.
“Just wanted to send you a quick note to let you know how impressed we are with the BookWear® product. We received the first shipment of the t-shirts compressed into ‘books’ last week, and they have been a huge hit with the students.” – The University of Georgia
“The event was a huge success. BookWear® stole the show. Everyone loved our promotional giveaway. You made us look great. I would recommend your ‘book’ T-Shirt to everyone. It is truly a brilliant idea.” – ClassesUSA.com (Division Of Experian)
“Thanks SO MUCH!! Everyone out here is SO IMPRESSED with BookWear®. You have some VERY HAPPY customers! Usually we switch up the freshman class gift each year, but I imagine us sticking with BookWear® for a while. Nothing compares!” – Loyola Marymount University.
For more examples see BookWear college recruiting case studies.
When it comes to effective recruiting giveaways the generate positive outcomes and meaningful relationships, and BookWear® is the bee’s knees. Discover the power of BookWear® for your next recruiting campaign!
Unlike other university recruiting giveaways and college swag ideas, BookWear® is a tangible and dimensional concept that offers limitless ideas to make novel impression. The cover is customized with your graphics and your unique message. Combined with the element of surprise, BookWear® is a compelling form of communication that cannot go overlooked.
Traditional recruiting giveaway ideas are often stale and all too common, thereby lacking novelty, excitement, and effectiveness in their purpose. To truly connect and resonate with your target audience, you need some creative, unique, and interesting. BookWear® offers the foundation to make a meaningful connection, enabling you to get your message across in an amusingly offbeat way. So don’t settle for generic recruiting gifts and giveaways. Strike a chord with each and every recipient, and invoke feelings of inspiration and enthusiasm for your cause by using BookWear®.
About the Author:
Jack Gyr is the founder of BookWear®. He has helped countless colleges and universities develop highly effective college student recruiting strategies using BookWear. You can reach Jack by contacting BookWear directly, or connecting with him on LinkedIn.